Alto Bella's ClayPac PlayClay is designed by the experts to work with your imagination and give your fun style a new twist! And not just for a twist, PlayClay gives your hair lifts, flips, twists, or anything in between. Master strong bold looks with this lustrous shine formula that's appropriate for all hair types. For fullness, texture, shine and frizz control, apply to dry hair, but for base volume, apply at the root of wet hair and blow dry. This versatile product is a must have for the woman seeking professional-grade quality.