Holy Mud was inspired by a trip to the Dead Sea in Israel. Holy Mud Ownder Jared Salzman's acne-prone skin cleared up drastically thanks to regular applications of pure, unadulterated Dead Sea Mud to his face. Unlike other Dead Sea Mud Masks, which often contain more moisturizing cream than mud, the Holy Mud Company’s Dead Sea Mud Mask is composed of pure, mineral-rich mud sifted from the shores of the Dead Sea. Now the line has expanded to address other skin care conditions for different skin types.