GEL
Ideal for sleek, moldable hairstyles, updo's, slicking hair back, scrunching, or the wet look. Liquid gels usually offer firm, stiff hold when dry because the components are similar to hairspray. A small amount distributed evenly in the hair works best. We love Head Shrink by Bed Head.

GLOSSES & SHINERS
Great for adding a super shine, high gloss look to dull, straight hair. Apply on dry hair to smooth flyaways or curly hair. Glosses and shiners contain silicone, a transparent water soluble solution that will temporally mend split ends by adhering to each hair cuticle without weighing hair down. These products wash out easily and are best applied by rubbing a small amount between hands and onto entire head. We love Prawduct Love that Shine Drops.

MOUSSE
Works best to enhance natural curl, thickness and body for all hair types. Mousse is full of humectants which lock in moisture and bring out your hairs natural body while the resin ingredients will hold your style in place. Use a dollop of mousse on wet hair and blow dry. A diffuser can be used for the curly look. If allowed to air dry, hair will feel stiff to the touch, similar to using gel or hair spray on wet hair. We love Rene Furterer Anti-Dehydrating Mousse.

POMADE & WAX
Coat the hair to give a sleek look to straight hair, a piecey look to layers, or the "grunge look." Application amount will determine your outcome. These products contain petroleum that adds weight to hair and may cause buildup when used repeatedly. Recommended for controlling medium to thick hair. Spot finish using a patting motion on hair. Remember less is more with these products, so use sparingly. We love American Crew Pomade.

STRAIGHTENING BALMS
Your best bet for achieving today's hottest straight styles. A temporary technique to relax the curl and body in hair. Start by dividing clean, damp hair into sections. Apply generously and comb through from roots to ends. Style with a blow dryer using heat. We love GHD Smoothing Balm.

ROOT LIFTERS
A lifesaver for fine, limp, or medium hair. Gives the appearance of volume by adding fullness to the crown of the head. Root lifters work with a combination of resins and algae's. The resins add the lift and the algae's give a soft hold. Apply at the roots of wet hair prior to styling. We love Tigi Catwalk Root Boost.

TEXTURIZERS
Offer soft control, shine, and movement without stiffness. Make hair manageable and easy to style. Terrific as a styling aid for medium, thick and course hair. For wet hair, distribute evenly, shape, style, then blow dry. On dry hair, apply with fingertips to lift, define, and texturize. We love Fudge Matte Head.

VOLUMIZERS
Gives the appearance of thicker, fuller hair. Contains liquid resins that work to double the width of the hair shaft. Works well for adding volume and bounce on fine to medium heads. Smooth on wet hair and blow style. We love Phytovolume Actif from Phyto.